Burberry 22/23
Award winning Online Annual Report design
Service
Website design
Year
2023
The brief
Burberry Group plc is a British luxury fashion house established in 1856. In 2023, they updated their brand identity, which resulted in a refresh of the group website design and a new Online Annual Report. I was involved with redesigning the new group website but took the lead in designing their report page.
The idea
Starting boldly with their new bright blue colour and knight logo, the user is greeted with impact. Large photography and parallax imagery create a modern, editorial feel. A 'sticky' tab at the side allows the user to download a full print report wherever they are on the site. This project won the Bronze award for the 'Best Online Report – FTSE 100' by the 'Corporate & Financial Awards 2023'.
